Danone was founded by Isaac Carasso in 1919 and since then has grown into a world player in fresh dairy products, early life nutrition, water and medical nutrition. In the Netherlands they have attained B Corp status since 2019, making them without question a company on a purposeful mission to improve the world around them.
Their sense of ethical and moral responsibility aligns so well with ours that we feel blessed to play a part in supporting them in their mission. We are proud to design their corporate website and those of a large selection of their sub-brands.
From websites, POS, socials, key visuals, to animations for their brands such as Danone, Danoontje, Danio, Hüttenkäse, Activia, Light & Free, Stōk Cold Brew, we're there in the background helping them improve the world. Danone, a force for good and on a mission for One planet, One health.
Workshops are a magic formula. They foster buy-in and enable the establishment of a sharedpurpose. Naturally, this led to the creation of the new tagline: "Growing the future together."
We revolutionized everything for Plantlab—a newpurpose marketing strategy, a complete branding makeover, a new website, and an initial cross-media campaign. With a uniquepurposeand positioning strategy, Plantlab has everything it needs to continue growing.
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